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Archetypes

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Archetypes

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Biomass plants

Climate

Government

Biomass power plants: redundant or inevitable?
With biomass plants, the government wanted to ensure that the climate targets would be met. The government set aside 10 billion euros for the construction of 628 biomass plants. Objections to the biomass plants soon arose: they would not be as CO2-neutral as was assumed and there would be more useful ways to use the biomass.

Food

Icecream

The first popsicle
In 1905, the popsicle was invented by eleven-year-old Frank Epperson. He made a drink with water and some soda powder that he stirred through with a stick. Because his mother told him to go to sleep, he left the drink. When he woke up the next morning, it had frozen and the drink with the stick in it was frozen too. This was the first popsicle.

Columbus

History

Discovery journey

Columbus discovers America
Columbus was looking for a faster sailing route to the Dutch East Indies. He planned to sail there via the West. With the financial support of the Spanish Queen Isabella, his ships left for the West, but instead of finding a new route to the Dutch East Indies there, he found the undiscovered continent of America.
More projects

Spinal cord injury

Central Cord Syndrome

Radiology

Technological progress overtakes research
The aim of the COSMIC study is to determine the appropriate treatment in patients with central cord syndrome without evidence of spinal injury. To investigate this, a multi-centre randomised study was chosen. After one and a half years, only one patient was eligible for this study, whereas it was hoped that around twenty patients would be included.

Social Networks

MEE Samen wants to help turn healthcare around
The aim of the MEE Samen project is to use social networks to strengthen an organisation's care. An attempt was made to find an organisation that was willing to embark on the experiment of using social networks (in a different way). Unfortunately, this was not successful. There were positive reactions, but it was seen as something interesting for the long term and not for now. Time, money and the unfamiliarity of working with social networks were important barriers.

American Airlines

Flying

Unlimited first class flying with the Unlimited AAirpass
In 1981, American Airlines introduced a pass that allowed unlimited first class flying around the world: the Unlimited AAirpass. It cost $250,000 and for an additional $150,000 you could take an extra passenger. The pass was discontinued after a few pass owners made a lot of use of their pass and the airline began to make huge losses.